Morning Motivator – Don’t Fight Them… Expose Them!

"Never be afraid of your critics. Reveal them and let everyone make up their own mind."
- Jason Fried of 37signals

There is a lot of competition out there.  It is INTENSE and often cutthroat.  You have to be ready to face your ADVERSARIES head on whenever required. 

One of the best ways to OVERCOME competitive struggles is to expose the weaknesses in someone else's service or program.  I do NOT suggest ever attacking the character of a person, unless you have well documented evidence as which time it is still a WEAK move.

What are the WEAKNESSES you see in someone else's system?  The process, follow up, support, ability for clients to interface and give comments?  There is a MULTITUDE of systems to review and EXPOSED…

2 DEGREE SUCCESS STEP:
Exposing a business' weakness' is an EXCELLENT way of showcasing your strengths.  The PROPER and ACCEPTED way to go about doing this would be to, FIRST, discuss your strengths, THEN, ask the client if they recognize a variance between services/products.

Let them find it if they can…

If not, EXPOSE it to them.  Don't grind it into their soul, just expose it, let it sit out there and watch the clients mind work the magic you are seeking!

What makes my companies better?  We have FEEDBACK systems, encouraging client influence, and implement changes immediately.  We may be weak elsewhere, but that we do WELL!

Cheers,
Zach

*To enjoy past editions of the Morning Motivator go to – http://grow-learn-lead.blogspot.com

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